Sunday, February 9, 2014

Charlotte Bobcats will honor six-time NASCAR champion Jimmie Johnson

  
 
   The Charlotte Bobcats announced that the team’s game against the Dallas Mavericks on Tuesday, Feb. 11, will be presented by Blue Cross and Blue Shield of North Carolina and the evening will  be highlighted by an in-game presentation recognizing six-time NASCAR Sprint Cup champion Jimmie Johnson of Hendrick Motorsports.
   As part of Blue Cross and Blue Shield Night, every fan that shows their BCBSNC insurance card at the box office within 2 hours of tip-off will receive a discounted ticket to the game: $35 lower-level seats and $10 upper-level seats. In recognition of Johnson’s success, the Bobcats will play a video tribute highlighting Johnson’s 2013 achievements and he will be honored with an on-court presentation by the team.
   “We are thrilled to recognize Jimmie Johnson and Hendrick Motorsports on their championship,” said Bobcats Sports & Entertainment President & COO Fred Whitfield. “He and his team continue to work hard to maintain a certain level of success on and off the track.
   "The work Jimmie Johnson, Hendrick Motorsports and Blue Cross and Blue Shield of North Carolina do throughout our community is phenomenal and we are proud to partner with such great organizations who continue to be a strong presence throughout the Carolinas.”

Saturday, February 8, 2014

Jimmie Johnson won the 2013 NASCAR title and the offseason, too

 
 
   NASCAR Sprint Cup Series champion Jimmie Johnson was referenced in more than 6,000 news media stories this offseason.

   When comparing the size of the audience generated by the news media coverage to the cost of reaching the same audience through traditional advertising, the mentions of Johnson's name drew an estimated exposure value in excess of $10 million. 

   According to research conducted by Joyce Julius & Associates, Inc., which specializes in measuring the scope of sponsorships across all forms of media, Danica Patrick actually was referenced in about 700 more media stories appearing on television, print and the Internet than Johnson this past off season. However, the estimated audience of Patrick's media coverage was smaller than Johnson's, and as a result, she amassed slightly less estimated exposure value ($9.8 million) from her coverage. 


   The Joyce Julius study began the day after the NASCAR Banquet last December and concluded this past Monday following the Super Bowl.



Friday, February 7, 2014

15-year-old Gray Gaulding's NASCAR career takes off

 
 
   Team release
 
   Kernersville, N.C. (February 7, 2014) – NTS Motorsports announced the addition of 15 year-old NASCAR Next driver Gray Gaulding to their lineup in 2014. Gaulding will make his debut in the NASCAR Camping World Truck Series (NCWTS) in eight races and will compete alongside Brennan Newberry in the NASCAR K&N Pro Series East (NKNPSE) full-time. 
 
   Virginia native Gaulding, has set NASCAR records as the youngest winner and pole sitter in NASCAR K&N Pro Series competition. With primary sponsorship from Gemini Southern, Krispy Kreme Doughnuts and TruMoo Chocolate Milk, Gaulding hopes to claim the NKNPSE championship and contend for victories in the NCWTS. As a NASCAR Next driver, Gaulding has claimed one win, 11 top-10’s and five top-5’s in 18 NKNPSE starts in 2013.
 
   “Signing with a competitive and successful team like NTS Motorsports is a tremendous opportunity for me,” stated Gaulding. “With our new sponsorship from Gemini Southern and continued support from Krispy Kreme Doughnuts and TruMoo Chocolate Milk, I am eager to return to the NKNPSE to build upon our success in 2013 and go after the championship. I look forward to achieving my goal of competing in the NCWTS and capturing the “Youngest Race Winner” title in that series as well.”
 
   Gaulding will turn 16 years old on Monday.
 
   As Newberry enters his third season driving in the NCWTS, he is primed to use that experience to compete for the NKNPSE championship in the No. 24 Chevy Impala, where he is a three time pole award winner.  Winning the Keystone Light Pole Award at Daytona International Speedway in the opening NCWTS race in 2013, is the momentum the 23 year-old driver will bring into each one of his 12 NCWTS races this season. 
 
   Dwayne Gaulding has moved into the role of Vice President of Operations at NTS Motorsports. As such, he is excited to reshape the organization into a competitive powerhouse in the NCWTS and NKNPSE. “Taking on the role of VP of Operations is a big commitment that comes with very important responsibilities,” states Gaulding. “The people we at NTS Motorsports have put in place are what will make this team successful. As a preacher once stated, ‘it’s not the building that makes up the church, it’s the people.” 

   NTS Motorsports will compete full-time in the NCWTS with the No. 24 and No. 20 Chevrolet Silverado trucks. Newberry has been confirmed for 12 races, with the remaining 10 races to be filled by an unannounced driver. Gaulding will make his NCWTS debut at Martinsville Speedway on March 29th and will compete in an additional seven races in the series. The remaining fourteen races will be filled in by an additional driver to be announced. Gaulding will pilot the No. 20 entry in the full NKNPSE season. 

Thursday, February 6, 2014

How much money is on the line in this year's Daytona 500?

  

   The purse for the 56th running of the Daytona 500 is $19,784,864.00

   Here's how it shapes up:

   Top 10 Total Posted Awards by position:

   1st - $1,454,600

   2nd - $1,071,125

   3rd - $780,225

   4th - $633,975

   5th - $510,700

   6th - $409,150

   7th - $368,650

   8th - $344,150

   9th - $332,100
   10th - $322,200

   Total Posted Awards include Racing Purse, Television Awards, Special Plans listed herein, Qualifying Awards, Manufacturer Contingency Awards and Special Awards, and a prorated share of season-end Point Fund Award. Actual pay-outs are determined by recipient eligibility, receipt of Television and Ancillary revenues, and are also subject to change based on the outcome of any penalties, protest, appeals, or reviews by NASCAR Supervisory Officials in accordance with the Rule Book. The timing and payment of certain awards such as Point Fund Awards, Manufacturer Contingency Awards and Special Awards, Net Ancillary Rights Income, and Plans are governed by separate agreements. All Posted Awards won by a driver and/or any other eligible competitor of a particular team shall be paid by NASCAR to the team owner. The team owner, and not NASCAR, shall be solely responsible for the distribution of such prize money to the driver and/or other eligible competitor(s), and the sole recourse of such driver or other competitor(s) shall be against the team owner.


   Racing Purse Breakdown (by race finishing position):
   Total $1,949,077
   1st-$300,425
   2nd-$196,475
   3rd-$105,475
   4th-$97,375
   5th-$77,450
   6th-$47,450
   7th-$41,450
   8th-$39,950
   9th-$39,425
   10th-$39,025
   11th-$38,875
   12th-$37,375
   13th-$36,375
   14th-$35,375
   15th-$34,375
   16th-$33,375
   17th-$32,850
   18th-$32,550
   19th-$32,275
   20th-$32,025
   21st-$31,750
   22nd-$31,250
   23rd-$30,750
   24th-$30,250
   25th-$29,650
   26th-$29,250
   27th-$28,500
   28th-$28,000
   29th-$27,525
   30th-$27,325
   31st-$27,125
   32nd-$26,925
   33rd-$26,725
   34th-$26,525
   35th-$26,325
   36th-$26,130
   37th-$25,922
   38th-$25,700
   39th-$24,700
   40th-$23,700
   41st-$22,700
   42nd-$21,700
   43rd-$20,700

   Television Awards Breakdown (by race finishing position):
   Total $13,555,560
   1st-$1,034,425
   2nd-$864,750
   3rd-$669,250
   4th-$533,750
   5th-$430,250
   6th-$361,700
   7th-$327,200
   8th-$304,200
   9th-$292,675
   10th-$281,175
   11th-$271,875
   12th-$269,475
   13th-$266,050
   14th-$264,050
   15th-$263,950
   16th-$263,850
   17th-$263,750
   18th-$263,650
   19th-$263,500
   20th-$263,400
   21st-$263,300
   22nd-$263,200
   23rd-$263,075
   24th-$262,925
   25th-$262,825
   26th-$262,725
   27th-$262,625
   28th-$262,525
   29th-$262,425
   30th-$262,150
   31st-$261,900
   32nd-$261,650
   33rd-$261,400
   34th-$261,125
   35th-$260,875
   36th-$260,625
   37th-$260,345
   38th-$231,990
   39th-$228,990
   40th-$225,990
   41st-$222,990
   42nd-$219,990
   43rd-$216,990

Wednesday, February 5, 2014

K. Harvick expands 2014 Nationwide schedule with JR Motorsports

  
 
   Team release

   MOORESVILLE, N.C. (Feb. 5, 2014) – JR Motorsports announced today an update to Kevin Harvick’s 2014 NASCAR Nationwide Series race schedule, as the addition of five sponsorship partners brings his schedule to 13 races.

   Headlining the partner lineup is Morton Buildings, which will sponsor Harvick at two venues – Indianapolis Motor Speedway (July 26) and Kansas Speedway (Oct. 4). Based in Morton, Ill., Morton Buildings specializes in constructing high-quality, long-lasting structures ranging from farm shops, equestrian facilities, hobby buildings, garages, churches, municipal buildings, airplane hangars, custom homes, commercial structures and general storage buildings.

   “We are thrilled to be expanding our relationship with NASCAR, Kevin Harvick and JR Motorsports,” said Brian Haraf, marketing manager for Morton Buildings Inc. “We are continually impressed with the fan base and the support from the teams and other sponsors.”

   Four additional partners have signed one-race sponsorships for Harvick – Great Clips at Phoenix International Raceway (March 1), TaxSlayer.com at Auto Club Speedway (March 22), Tide at Richmond International Raceway (April 25) and Bad Boy Buggies at Atlanta Motor Speedway (Aug. 30). They join primaries Hunt Brothers Pizza (four races) and Armour (three races) to make up Harvick’s current 13-race schedule in the NASCAR Nationwide Series this year. JR Motorsports is working to fill out inventory for the remainder of the season with additional drivers.

   “Kevin has generated a lot of interest in our racing program from new companies and our returning partners,” said Kelley Earnhardt Miller, general manager of JR Motorsports. “His excitement about the upcoming season is infectious and has really lit a fire under everyone at JR Motorsports to match that intensity with all three of our teams.”

   Specializing in all-terrain vehicles for both work and recreational use, Bad Boy Buggies has been a Harvick sponsor in each of NASCAR’s top three national touring divisions since 2011. Harvick’s lone Nationwide Series victory in 2013 came with Bad Boy Buggies on his car, as he led 289 of 390 laps in a winning effort at Atlanta.

   Tide, an industry leader in detergent products, began sponsoring Camping World Truck Series races for Harvick in 2010. The Bakersfield, Calif., native has taken them to victory lane twice, both at Martinsville (March 27, 2010, and March 31, 2012).

Tuesday, February 4, 2014

NASCAR simplifies penalty and appeals process, adds transparency


DAYTONA BEACH, Fla. (Feb. 4, 2014) – As part of its wide-ranging initiatives to transform its competition model, NASCAR today announced enhancements to its penalty structure and appeals process beginning this season. In addition to these changes, NASCAR also announced the appointment of a Final Appeals Officer for the sport.
 
“NASCAR’s Deterrence System is designed to help maintain the integrity and competitive balance of our sport while sending a clear message that rules violations will not be tolerated,” said Steve O’Donnell, NASCAR executive vice president of racing operations. “This is a more transparent and effective model that specifically spells out that ‘X’ infraction equals ‘X’ penalty for technical infractions.
 
“At the same time, we believe the Appeals process allows a fair opportunity for our NASCAR Members to be heard, and have penalty disputes resolved by an impartial, relevant group of people with the ability to handle the complexities inherent in any appeal. This system has been tailored specifically to fit the needs of our sport.”
 
Bryan Moss, former president at Gulfstream Aerospace, has been selected as the Final Appeals Officer. Moss will hear matters on appeal from the lower three-member Appeals Panel, and serve as the last decision on penalty disputes for the sport.
 
NASCAR’s Deterrence System
NASCAR’s Deterrence System is easily understood and specifically lays out exactly what disciplinary action will be taken depending on the type of technical infraction listed from warnings to six penalty levels in ascending order. Some of the Deterrence System elements include:
 
  • The system starts with warnings (W) issued for very minor infractions, then are grouped into six levels – P1 (least significant) to P6 (most significant).
  • Lower P levels list penalty options from which NASCAR may select (fines or points) while higher P levels are an all-inclusive combination of multiple penalty elements (points and fine and suspension, etc.).
  • At the highest three levels of the system, if a rules infraction is discovered in post-race inspection, the one or more additional penalty elements are added on top of the standard prescribed penalty.
  • Repeat offenses by the same car are addressed via a “recurrence multiplier,” i.e. if a P4 penalty was received and a second P4 or higher infraction occurs in the same season, the subsequent penalty increases 50% above the normal standard.
  • Suspensions are explained in greater detail.
  • Behavioral infractions are still handled on case-by-case basis and are not built into the W, P1-P6 structure.
 
The 2014 Rule Book will explain how and why NASCAR issues penalties as well as the factors considered when determining a penalty. The Rule Book also will detail the types of infractions that fall within each level by citing examples that are included but not limited to:
 
·         Warnings are issued instead of penalties for certain types of minor, first-time infractions.
·         P1 penalties may result from multiple warnings to the same team.
·         P2 penalties may include but are not limited to violations such as hollow components, expiration of certain safety certification or improper installation of a safety feature, or minor bracket and fasteners violations.
·         P3 penalty options may include but are not limited to violations such as unauthorized parts, measurement failures, parts that fail their intended use, or coil spring violation.
·         P4 level infractions may include but are not limited to violations such as devices that circumvent NASCAR templates and measuring equipment, or unapproved added weight .
·         P5 level may include but are not limited to violations such as combustion-enhancing additives in the oil, oil filter, air filter element or devices, systems, omissions, etc., that affect the normal airflow over the body.
·         P6 level may include but are not limited to violations such as affecting the internal workings and performance of the engine, modifying the pre-certified chassis, traction control or affecting EFI or the ECU.
 
The National Motorsports Appeals Panel
The new Appeals process continues to provide two tiers for resolving disputes. On the first level before a three-member Appeals Panel, NASCAR has the burden of showing that a penalty violation has occurred. On the second and final level, only a NASCAR Member is allowed to appeal and they have the burden of showing the Final Appeals Officer that the panel decision was incorrect.
 
Some other Appeals changes include:
  • Clearly identifying the procedural rights of NASCAR Members
  • Detailing responsibilities of parties throughout the process
  • Allowing parties the option to submit summaries on issues before the Appeals Panel
  • Allowing NASCAR Members named in the penalty to be present during the entire hearing
  • Appeals Administrator is not allowed to be present during panel deliberations
  • Creating a clear Expedited Appeals Procedure when necessary
  • Changing the name of the Appeals Panel to The National Motorsports Appeals Panel

Monday, February 3, 2014

Another rising NASCAR star joins the Nationwide Series

 
 
   Dylan Kwasniewski, who has won championships in the NASCAR K&N Pro Series West and East the past two seasons, will move fulltime to the Nationwide Series this season with Turner Scott Motorsports.

   Kwasniewski,18, will drive the No. 31 Rockstar Energy Drink Chevrolet Camaro and make his series debut in the Feb. 22 season opener at Daytona International Speedway.

   “I’m thankful for Harry Scott and Steve Turner giving me this opportunity, as well as Rockstar for moving up with us,” Kwasniewski said. “The test session earlier this month at Daytona taught us a lot and it’s good to enter Daytona with a level of confidence, not only for myself, but for (crew chief) Pat (Tryson) and all the guys.

   "Racing in the Nationwide Series is going to present a lot of challenges and it won’t be easy, but I look forward to taking it all on, learning from the other competitors and hopefully winning some races.”

   Kwasniewski, a native of Las Vegas, made his TSM debut last season and became the first driver ever to capture both the K&N East and West championships. In 14 starts he earned six wins, eight top-five and 10 top-10 finishes, three poles and led 394 laps. He also was selected for the NASCAR Next program, an initiative to spotlight the sport’s up-and-coming stars, for the second consecutive year.

   Kwasniewski also will compete in the Feb. 15 Lucas Oil 200, the Automobile Racing Club of America series season opener at Daytona.